2016 LR4, 30k miles. Need brakes.
Local Independent shop wants $1450 all in for front [and rear] OEM pads and rotors.
Local Firestone is $1000 all in for"Ceramic Gold" brand.
Dealer is well over $2k.
First, it seems unlikely you need new rotors at only
30kmi. I'd guess you have a warning light indicating worn pads? If so, it may only be front pads... the rears tend to wear slower. You don't always need to replace rotors at every brake job, that is why there are specs for min thickness. If the rotors are above min thickness, and there is no pulsing or vibration when braking, you just need new pads... under $100 each front & rear for OEM (Ferodo) and easy DIY. Don't "turn" the rotors, if the surface is undamaged, just install the pads.
Assuming you actually need pads + rotors, front AND rear, $2k at the dealer is crazytown as Fuji mentioned. You don't need white-glove installation of butler-delivered parts flown first class from the UK. The Firestone quote makes me nervous as they are likely using generic, off-brand parts straight out of China. I think the indy quote is kinda high, but if you can't do DIY work, I'd go with the indy using OEM parts. (
Ask for the boxes as proof, or inspect the parts installed for brand names - I've seen indys charge for OE/OEM parts, then install cheap junk. Some may let you supply the parts, others won't because they lose the profit on the parts. Be careful out there, especially if you haven't dealt with this indy previously.)
As others mentioned, replacing rotors+pads is straightforward DIY work if you can turn a wrench at all. Few hours total in your garage or driveway. This wasn't mentioned much in the earlier posts, but avoid no-name brands (even from reputable vendors) like the plague. OE (dealer) is fine of course, OEM (Ferodo pads) is also fine, EBC makes good stuff too. Gotta do some homework but the ~$1K savings is worth it.
Finally - whatever option you pick, go EASY on the brakes for a few hundred miles. New brakes take time to bed in. Avoid panic stops, etc. EBC even puts a note in the box with new pads saying something to that effect.
